Pathways to College Network News from the Pathways to College Network, February 2005


From Ann Coles, Director, Pathways to College Network and
Sr. Vice President, College Access, The Education Resources Institute (TERI)

Dear Colleagues:

photo from release eventTwelve months have passed since the standing-room-only event at the National Press Club when the Pathways to College Network released A Shared Agenda: A Leadership Challenge to Improve College Access and Success. The consensus report was a major milestone for the Network, representing three years of unprecedented collaborative effort between 34 influential education organizations, professional associations, higher education systems, and education funders around the country to improve college access and success for underserved students.

photo from release eventDemand for the printed version of the reports was so high that we quickly depleted our first 5,000 copies and printed 10,000 more. In addition, the Network has distributed 7,500 copies of the executive summary and 4,000 copies of the CD-ROM version. Many people requested just one copy, and then wrote asking for more to share with their colleagues, their boards, and other organizations. Due in large part to the popularity of A Shared Agenda, our website has grown to an average of 3,500 unique visitors each month, with nearly 25% visiting more than once. We take this as a good sign that visitors find the resources useful and valuable.

Nearly every week, we hear from people who have used A Shared Agenda in different ways to inform and improve their work. A few examples:

  • Colorado and Montana incorporated the principles and recommendations of A Shared Agenda into special statewide initiatives to improve K-16 alignment.
  • A group of Latino high school youth in California used the report to guide a discussion with educators about what they feel they need in order to improve their academic achievement.
  • The California State Univ. Center for the Advancement of Reading used A Shared Agenda and portions of the College Readiness for All Toolbox to train leaders of a statewide professional development effort.
  • In Idaho, the J.A and Kathryn Albertson Foundation used A Shared Agenda to help shape a possible new funding initiative focused entirely on college access.
  • The Academy for Educational Development and the Nellie Mae Education Foundation incorporated the principles of A Shared Agenda into RFPs for new funding initiatives.
A Shared Agenda also served as our jumping-off point for articulating the task we had before us—to share what we had learned with people in the right places to push for change, to build the public will to implement our research-based recommendations, and to devise tools and resources to help leaders manage the implementation effectively.

An action plan for 2004-2006
One of the challenges we faced was how to transform the broad spectrum of recommendations in A Shared Agenda into manageable short-term goals for implementation, without compromising any part of the P-16 approach that is one of the Network’s key strengths. The Network’s executive committee responded by identifying five strategic focus areas of action from A Shared Agenda where implementation of changes would have the greatest positive impact on students and where the current state of the field indicated that the Network’s efforts could find a foothold and exert the most leverage.

Research evidence suggests that providing students with a college-prep high school curriculum—and the social and academic support needed to undertake it—may be the most important step we can take to improving their chances of college success. The first focus area adopted by the Network reflects this priority: Encourage schools to make a rigorous college-prep curriculum the standard course of study for all students.

The second focus area we chose is: Improve college marketing access campaigns that aim to influence the college-going behaviors of underserved students. A Pathways-commissioned study found that though numerous states and organizations around the country use marketing techniques to promote college aspirations and attendance, significant gaps in many of these efforts limit their impact. In December 2003, at the first-ever summit on college access marketing, it became clear that this new and growing field has a real need for resources, assistance, and information-sharing to make campaigns more effective.

From A Shared Agenda, we also knew that an early commitment of financial aid can provide a strong incentive to students to prepare academically for college, but that there is a dearth of documentation on the effectiveness of these programs and few well-described models. We chose our third focus area—Encourage early financial aid and early notification programs for underserved students—to address this need.

To reflect the Network’s emphasis on success in college, as well as access to college, our fourth focus area is: Persuade postsecondary leaders to take steps to improve the retention of underserved students. Research has underscored the role of supportive campus cultures in underserved students’ college success and degree completion. A useful starting point for many institutions is to disaggregate their retention data by race and income to accurately assess what the issues are.

A solid grounding in data and research is fundamental to all aspects of our work. Therefore, the Network’s fifth focus area involves actively pursuing an ongoing research agenda that can reliably inform effective policies, practices, and programs.

New Partners
ACPA: College Student Educators International
American Conference of Academic Deans
Center for State Scholars
Council of Chief State School Officers
Forum for Youth Investment
NASPA: Student Affairs Administrators in
  Higher Education

National Association of Student Financial Aid
  Administrators

Social Science Research Council
Southern Regional Education Board

New Funder
Arthur M. Blank Family Foundation

The right team

The strength and impact of the Pathways Network is in the knowledge, commitment, and capacity of our partners and funders. In order to provide strong leadership in our focus area work, we recognized that we would most likely need the assistance of different partners than those who had led the research compilation and synthesis of the first three years. We recruited some important players such as the Council for Chief State School Officers, NASPA: Student Affairs Administrators in Higher Education and the Social Science Research Council. Others, such as the National Association of Student Financial Aid Administrators and the Southern Regional Education Board, came to us wanting to get involved with our college access marketing work. We also welcomed a new funder—the Arthur M. Blank Family Foundation—whose Pathways to Success initiative matches well with the Network’s priorities.

We are also collaborating with other organizations whose interests align closely with ours, including the National Postsecondary Education Cooperative, Federal Student Aid--Students Channel, the Education Trust, Achieve, the Advisory Committee on Student Financial Assistance, and the National Conference of State Legislatures.

One of the ongoing challenges with collaboration among such a large group is keeping all the partners engaged, especially with the small size of the central office housed at TERI, the Network’s managing partner. We recognized the wisdom of delegating the leadership in each focus area to partners with strong experience, expertise, and interest in the issues; this would significantly increase our capacity and enable us to keep more partners engaged in the work. Partners also provide leadership through serving on focus area steering committees that oversee and guide the activities in each area.

Forward progress—what we’ve accomplished
  • Our approach in the college readiness focus area is two-pronged—to build momentum for change and to provide practical help in implementing it. The launch of the online College Readiness for All Toolbox in October gives practitioners a practical resource for planning, implementing, and evaluating change in their schools. In the next few months, we will be piloting the Toolbox in selected states and school districts. We also are working to build broad-based support for the college-prep curriculum through an Action Network that brings together grassroots advocates to share ideas, resources, and success stories.
  • As lead outreach partner for Roundtable’s The College Track documentary, the Network is featured prominently in the series’ supporting literature, and A Shared Agenda was widely distributed to participants in the program's National Awareness Initiative. The College Track has aired in 40 states 940 times, with 76% U.S. television household coverage. More than 100 communities participated in the Community Connections Campaign, with over 130 new coalitions created. These organizations will be the basis of the Action Network for the college readiness focus area.
  • Thanks to a grant from the Lumina Foundation for Education, we are currently distributing 500 copies of The College Track documentary without charge to selected organizations to use in their efforts to promote the college-readiness issue.
  • The online Pathways College Access Marketing Toolbox is scheduled to be released in the spring of 2005. The Toolbox is a resource for college access marketing practitioners to use in designing, evaluating, and improving campaigns. It will feature an extensive gallery of examples of media materials (including print, audio, and video formats) and descriptions of campaign programmatic components. Once the Toolbox is live, we will identify states and systems with which to pilot it.
  • A Pathways study to identify and describe existing early commitment programs and assess what has been learned about their effectiveness is due to be completed and disseminated in the summer of 2005. The paper will also suggest guidelines for establishing other such programs.
  • The College Success Toolbox will link our research-based recommendations with the everyday work of campus leaders. Elements of the Toolbox will focus on institutional leadership, connecting academic and out-of-classroom learning, and using data to identify and analyze student needs. The Using Data component will be completed first, building on some excellent resources we have already identified.

    Six Areas of Ongoing Research
    1. Transitions Policies and Practices

    2. How High Schools Matter
    3. Outreach Programs and Interventions
    4. Family and Community Involvement
    5. Financial Aid/College Affordability
    6. Improving Postsecondary Achievement

  • The Network’s new research program was launched at a meeting in Chicago with a discussion among partners, funders, and researchers about the possibility of bringing together our various college success research agendas into one common agenda. Over the next four months, six research teams (each led by a different Network partner) will be developing plans for research projects and exploring possible avenues of funding.
  • In 2004, Network partners and funders gave 30 presentations at national and regional conferences, sharing our research findings and presenting our tools and resources to policymakers, practitioners, and researchers.
  • In early December, the National Association for College Admission Counseling took the lead in convening a group of Network partners and others to discuss the feasibility of advancing a common national college access agenda based on the guiding principles of A Shared Agenda. 15 national organizations participated and committed to finding a way to join policy efforts.
Looking ahead
Since the release of A Shared Agenda, several of the Network's partners and collaborators have issued reports that underscore the importance of the focus areas where we have chosen to concentrate our work.
  • ACT, the National Association of Secondary School Principals, National High School Alliance, American Youth Policy Forum, and Achieve have documented the work that needs to be done in high schools if we are to graduate students who are "college-ready." (Many of these studies were funded by the Bill & Melinda Gates Foundation.) Expansion of the College Board's AP program also indicates the growing interest of high schools in offering more rigorous coursework.
  • The Advisory Committee on Student Financial Assistance recently issued its recommendations for reauthorization of the Higher Education Act, including the need for improved college access marketing and the value of early aid commitments.
  • The Council for Opportunity in Education, the Lumina Foundation for Education, and the Education Trust have spotlighted the persistent gaps in college retention and completion rates between underserved students and other students and effective institutional strategies for addressing these gaps.
These reports and others demonstrate the collective momentum and urgency that is building to make college access and success for underserved students a reality. They also point to the necessity for broad-based collaborative action to bring about the large-scale policy and practice changes required to close the achievement gap at all levels of education. [Read the reports]

In his foreword to A Shared Agenda, former Secretary of Education Richard Riley wrote—"Working in partnership, we can close the gap, and grow and sustain college-going opportunities for the many, many young people still left behind." We look forward to continuing our collaborative efforts with all of you to achieve this goal.

Best regards,
Ann Coles, coles@teri.org

Pathways Funders
Arthur M. Blank Family Foundation, Daniels Fund, Ford Foundation, Bill & Melinda Gates Foundation, GE Foundation, The James Irvine Foundation, W.K. Kellogg Foundation, KnowledgeWorks Foundation, Lucent Technologies Foundation, Lumina Foundation for Education, Nellie Mae Education Foundation, Occidental College, The Sallie Mae Fund, U.S. Department of Education - Fund for the Improvement of Postsecondary Education, Office of Vocational and Adult Education

Pathways Partners
The Education Resources Institute (Managing Partner), ACPA: College Student Educators International, ACT, Inc., American Association of Community Colleges, American Conference of Academic Deans, American Council on Education, American Youth Policy Forum, Aspen Institute, Association of American Colleges and Universities, Center for State Scholars, College Board, Council for Opp. in Education, Council of Chief State School Officers, Education Commission of the States, Forum for Youth Investment, Institute for Educational Leadership, National Association for the Advancement of Colored People, National Association for College Admission Counseling, NASPA: Student Affairs Administrators in Higher Education, National Association of Secondary School Principals, National Association of Student Financial Aid Administrators, National College Access Network, National Council for Community and Education Partnerships, National Urban League, Pacific Resources for Education and Learning, Social Science Research Council, Southern Regional Education Board, State Higher Education Executive Officers, UC-Office of the President, Western Interstate Commission for Higher Education

The Pathways to College Network
http://www.pathwaystocollege.net